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Editing: 7; Published: February 2022
Executive Pool: 509
Companies: 140 – Players covered include Active Network, LLC; Aventri Inc.; Bizzabo Ltd. ; Certain Inc.; Cvent Inc.; EMS Software LLC; Eventbrite, Inc.; Gather technologies; Hubb LLC; Hubilo Inc.; RainFocus, Inc.; RegPack, Inc.; SignUpGenius Inc.; TryBooking Pty Ltd. ; Ungerboeck Software International Inc.; Webconnect; XING SE and others.
Blanket: All major geographies and key segments
segments: Component (Software, Services); Deployment (on-premises, cloud); End use (media and entertainment, business, government, education, other end uses)
Geographies: World; United States; Canada; Japan; China; Europe; France; Germany; Italy; UK; Spain; Russia; Rest of Europe; Asia Pacific; Australia; India; South Korea; Rest of Asia Pacific; Latin America; Argentina; Brazil; Mexico; Rest of Latin America; Middle East; Iran; Israel; Saudi Arabia; UNITED ARAB EMIRATES; Rest of Middle East; Africa.
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Global Event Management Software Market to Reach $9.3 billion by 2026
Event management software represents an advanced platform designed for efficient coordination of various activities and tasks related to small to large scale events. Demand in the global market is driven by the growing need to plan events efficiently while ensuring attendee satisfaction and revenue generation. Designed to support event planning through to post-event functions, these platforms are widely used by organizers to manage various activities such as registration, ticketing, floor planning, and analytics. Integrating event management software with systems such as marketing automation tools, CRM, accounting solutions, payment gateways, and collaboration systems helps organizations acquire relevant data from events. The data can be used to align the event lifecycle with organizational goals to optimize results. Moreover, these platforms are very valuable for third-party event planners because of their ability to help them manage multiple shows or events throughout the year.
Amid COVID-19 crisis, Global Event Management Software Market estimated at US$6.1 billion in 2022, is expected to reach a revised size of US$9.3 billion by 2026, growing at a CAGR of 12.1% over the analysis period. Software, one of the segments analyzed in the report, is expected to register a CAGR of 10.8% and reach US$5.1 billion at the end of the analysis period. After a thorough analysis of the business implications of the pandemic and the induced economic crisis, the growth of the Services segment is readjusted to a revised CAGR of 13.6% for the next 7-year period. The services segment is likely to be the major type of component of the event management software market and is expected to exhibit high growth rate in the coming years owing to the increasing focus of businesses on services and maintenance aspects.
The US market is estimated at $2.1 billion in 2022, when China is expected to reach $1.1 billion by 2026
The Event Management Software Market in the United States is estimated at US$2.1 billion in the year 2022. Chinathe second largest economy in the world, is expected to reach a projected market size of US$1.1 billion by 2026 with a CAGR of 11.6% over the analysis period. Other notable geographic markets include Japan and Canada, each predicting growth of 10.6% and 12.5% respectively over the analysis period. In Europe, Germany is expected to grow at a CAGR of approximately 12.4%. The United States holds the major share of the market owing to the growing adoption of these platforms for sporting events in educational institutions, film festivals, marathons, and other private events. The region is witnessing an increase in investments in advanced technologies to ensure seamless operations, giving businesses an edge over their competitors. The event management software market in the region is propelled by the presence of prominent players in event management as well as the growing influx of new companies. The market for event management software in Asia Pacific and the Middle East is expected to see positive growth due to the growing number of stand-up comedy and musical events. Continued
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